Many of us want to get into business for ourselves but do not know where to start. As a CEO of two
companies, I can tell you that it takes a lot of grit and dedication.
I chose to get into the head lice business because I was a school nurse, and it was a daily reoccurring
problem. I wanted to find a way to treat it safely and effectively without toxins.
I am here to share some tips from my experience on starting a lice business.
You can go about it two ways. You can be a mobile company, or you can be a standalone company. If
you choose mobile, here are a few things to think about. You want to think about transportation for
yourself and your employees. Next is the safety, travel time and radius for your services. If you start with
a standalone brick and mortar first should be location with the understanding of your demographic and
population. Second is to figure out upfit cost, lease cost and software/pos cost. You will want to make
sure you pick a space that allows for expansion.
Another important piece is understanding the business. Make sure you do your research and
understand the industry, including competition. From this information you can create your business plan
and then work toward a marketing plan. If you are in the medical field, you want to make sure you
understand business and vice versa. It is important to have the business knowledge along with the
medical expertise to run a high functioning head lice clinic. You will need to acquire business insurance
and create a payroll structure. As you start out, you may be the only employee until you get more
established. It is important to be cautious in who you hire because your clientele is primarily women and
children. It is important to train yourself and your employees on all your treatments. So, outsourcing a
company like FloSonix can help you accomplish this.
When starting this business, you control your hours, however, head lice never sleeps. This is a Monday
through Saturday business. Some owners choose to be open Sundays as well. You will be available many
hours of the day to answer the phones while part of your day will be spent doing treatments.
Sheila Fassler
